by Tim Enalls | Apr 2, 2017 | Business Strategy
The Competitive Profile Matrix is an analytical tool that helps you establish your company’s competitive advantage in an easy to use and read format. At one glance, you will be able to see your company’s competitive landscape, your position in a given market, and...
by Tim Enalls | Mar 28, 2017 | Business Strategy
The GE McKinsey Matrix is a strategy tool that offers a systematic approach for the multi-business corporation to prioritize its investments among its business units. In the 1970s, GE requested consultation from McKinsey & Company to manage a huge and complex...
by Tim Enalls | Mar 22, 2017 | Uncategorized
We’ve all been in meetings where nothing constructive comes out of them, problems aren’t solved, progress isn’t made, goals aren’t met, and everyone’s time is wasted. There are a variety of reasons why meetings can fall apart, but a great way to abolish those reasons...
by Tim Enalls | Mar 18, 2017 | Business Strategy
Business strategy frameworks provide the following benefits: Help you determine which products warrant the biggest investments of resources and time Help you determine the optimal courses of action in the short and long term Help you attract groups of customers that...
by Tim Enalls | Feb 23, 2017 | Jobs To Be Done, Persuasion
Whenever you want to persuade customers to buy your products, you should make sure that you’re covering three types of jobs that are likely important to them at varying degrees: functional, emotional, and social jobs. These are the three persuasion shortcuts that can...